Netflix: Inspired by TikTok, the company launches a new area – News

Netflix Culture News: Inspired by TikTok, the company is launching a new Netflix column with a new TikTok-style mobile feature that encourages subscribers to flip through the featured program clips. Currently, Pour Rire is only available to iOS device owners in certain countries. With TikTok Melodies, he offers humorous excerpts from the Netflix catalog such as the Big Mouth series or stand-ups accompanied by Jerry Seinfeld and Ali Wong. If you like the pictures, you can add the title to your saved list for later review. Patrick Flemming, director of product innovation at Netflix, says the giant is “always on the lookout for new ways to entertain and make it easier for members to discover.” On the official blog, the goal is made clear: Do you want to laugh a little? With Netflix you’ve come to the right place. You’ll find tons of options here, from fun series and films to fun stand-ups. That’s why we’re launching the For Laughs feature for mobile devices. This feature provides a full screen collection of funny clips from our comedy content catalog, between clips from movies (Murder Mystery), series (Big Mouth) and stand-up comedians like Kevin Hart and Ali Wong. (…) You came across a scene from a great classic that you have wanted to see again for a long time? New films or series that seduce you? With For Laughs, you can add series, movies, and stand-up shows to your list or start watching them right away. You can also share the snippets on WhatsApp, Instagram, Snapchat and Twitter so your friends can laugh too. As reported by The Verge, TikTok has been named a major competitor in Netflix’s latest financial reports due to the amount of time consumers spend more on the platform. The streaming company has therefore opted for a similar tool that primarily serves as a showcase for content that is already available. Currently affected customers can access the To Laughs tab from the Netflix navigation menu. It will be available for Android devices soon. From Tiraxa, writing from MP

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